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Writer's picturejohn snyder

Custom fishing lures take these classic fall baits to the next level





Custom fishing lures take these classic fall baits to the next level by adding unique colors, patterns, and features that mimic real prey and get bass biting even when they’re picky. Let’s dive into why custom lures give you the edge this season.


First up: The CrankbaitThe crankbait is a must-have all year, but it really shines in the fall when baitfish move into shallow waters. With a custom-painted crankbait, you’re not just casting any lure—you’re throwing one tailored to match the local forage in color and pattern, which increases your chances of fooling big bass. And in November, it’s all about the reaction strike. Instead of a steady retrieve, I love to “speed crank,” using a burn-and-pause technique to get bass to strike instinctively. Custom colors like shad patterns bring the added realism that drives these fish wild. Try something like a custom Rapala Style Deep Divers


Next on the list: The JerkbaitAs the water cools and baitfish start to die off, a custom jerkbait is ideal for mimicking struggling, easy targets. While traditional jerkbaits work, custom options can include added flashes like holographic baits and the bladed, hard body jerkbait available at www.bigbassbaits.net that will flicker just right on the pause. This subtle detail catches the eye of bass and gets them moving when standard baits might not. In fall, I go for a more aggressive cadence—shorter pauses and quick twitches that replicate panicked baitfish.


Custom lures give you the chance to stand out and match the hatch like never before. In November, when bass are keen on what’s real, having lures that resemble the specific prey in your waters makes all the difference. At bigassbaits.net we have extra flash with our holographic baits and our new bladed, hard-body jerkbaits. So this fall, ditch the same old baits and go custom

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